FAQ's

Frequently Asked Questions (FAQ)

1. What is a Marketing Health Check?

A Marketing Health Check is a comprehensive audit of your current marketing efforts. We analyze factors such as website SEO, social media presence, and paid advertising strategies to identify strengths, weaknesses, and untapped opportunities. You receive a detailed report with actionable recommendations to help improve your overall marketing performance.

2. Why do I need a Marketing Health Check?

Regularly evaluating your marketing efforts ensures you’re getting the best return on investment (ROI). A Marketing Health Check helps you:

  • Pinpoint issues or gaps in your current strategy

  • Refine targeting to reach the right audience

  • Optimize budgets for paid campaigns

  • Stay updated with the latest trends and best practices

3. How long does it take to complete the Health Check?

Our audits are completed within 2 to 5 business days, depending on the scope of your marketing channels and the depth of the analysis required. Once we finish, we’ll schedule a review session to walk you through the findings.

4. What is SEO, and why is it important?

SEO (Search Engine Optimization) involves improving your website’s visibility in search engine results for relevant keywords. When done correctly, SEO helps:

  • Increase organic (free) traffic

  • Build brand authority online

  • Attract qualified leads who are actively searching for your products or services

5. How quickly will I see results from SEO improvements?

SEO is a long-term strategy. While some clients notice improvements within a few weeks (e.g., better keyword rankings, increased traffic), it typically takes 3–6 months or more to see significant, sustained results. Factors like competition, industry, and website history can all affect the timeline.

6. Can I manage my own social media, or do I need professional help?

You can certainly manage basic social media activities on your own. However, a professional can help you create a content strategy, post schedule, and branding approach that drives higher engagement and growth. We use advanced tools to analyze audience behavior, track performance, and refine your approach for maximum impact.

7. What platforms do you analyze for social media marketing?

We can audit and provide strategies for major social media platforms, including Facebook, Instagram, YouTube, TikTok, and LinkedIn. After assessing your audience and goals, we recommend the platforms that align best with your objectives.

8. Do you offer paid advertising services?

Yes. Our paid advertising services cover Google Ads, Meta Ads (Facebook and Instagram), TikTok Ads, and more. We manage everything from ad creation to audience targeting and budget optimization, ensuring you maximize your return on ad spend (ROAS).

9. How do you measure success in a marketing campaign?

Success is measured based on key performance indicators (KPIs) relevant to your goals, such as:

  • Website traffic and conversion rates

  • Lead generation and sales

  • Cost per acquisition (CPA) for paid ads

  • Engagement rate and follower growth for social media

We share regular reports to keep you informed about performance and areas needing adjustment.

10. What is the difference between a one-time audit and ongoing services?

A one-time audit provides a snapshot of your current marketing performance, including a report with recommendations. Ongoing services involve continuous monitoring, adjustment, and optimization of your marketing efforts to ensure long-term success and growth. Many clients begin with a one-time audit, then choose a retainer package for regular updates and support.

11. How do I get started?

Simply contact us via our email: team@soysaucemarketing.com.au or by phone: 04 04 05 9942 . We’ll discuss your business objectives and begin your Marketing Health Check or ongoing services.

12. What if I have more questions or need customized solutions?

We’re here to help! If you have additional questions or unique requirements, reach out to our team. We’ll collaborate to craft a tailored strategy that aligns with your brand’s goals and budget.